CCR

This may be the last time that I write on here, but it has been a long journey and I am more than excited to have completed it. I hope you have enjoyed reading my blog and enjoyed my film opening. Below is my Creative Critical Reflection for my film opening Now you will finally get to hear what my voice sounds like... I'm not used to being in front of the camera. If I am no longer on this blog; so long!

https://youtu.be/5giHAat5klY

At Last!

Here It Is!!!

My Film opening is completed and uploaded to YouTube, you can access it at the link below. 

I hope you enjoy it!

https://youtu.be/VnS9NndZcoU

Editing Pt.3

I have finally finished editing! We finally made it and I will be uploading it to here in the next few days. I had to make a few last minute changes, such as making the color of the font for the title of the movie the same color as the clay on the baseball field. I also had to re-record a few shots to get proper the sound effects which ultimately came out great. 

It was just as easy as replacing the old clips with the new ones. I also added a rising tension sound effect, leading up to when the bat meets the baseball, symbolizing a drastic moment; when the ball symbolically stikes Neil and injuring him. 

Editing Pt.2

     I am nearing the end of editing so I am still on track with my schedule. I have also, however, like yesterday, ran into issues that could have been avoided. Through the second half of the film opening, the baseball sequence, I am interspersing clips of the mother character preparing food, from earlier in the first sequence. The audio however for those clips are useless so tomorrow right after school, I will have to recreate the sound effects, or the whole shots if aligning the audio seamlessly is too difficult. 

     I have gone through and edited what I could of the film opening without those sound effects, and I am concerned about going over the 2 minute time limit a little. I am currently standing at 2 minutes and 18 seconds. I am not sure what I am able to get rid of in order to lose the storyline. I will try to have some friends or family watch it to get their feedback.

     This is what the timeline of my 95% complete looks like- aside from some audio tracks-

Editing

     This week has been my spring break so I have been keeping it relaxing. I have still been slowly editing the film opening throughout the week. It is a pretty long process, and I have realized some issues I wish I had foreseen earlier. I really wish to I had given the characters more strong dialogue in the second half of my film opening, to really establish who Tomas is, as the main character's best friend. I also wish I had more shots of the playful interactions with the main character and other extras and other smaller characters.

     I do like how the first shot and scene came out, with a single conversation that travels from one area to another and gives clues to the type of person and character Neil is. While editing, I noticed that not all of the clips were as bright as the others. So through the editing software that I am using; Adobe Premiere Pro, I am able to adjust the look of the clips in many different ways. This is a screen recording of how I am correcting the exposure and brightness as well as contrast of the clips:

Second Day of Filming

     My second day of filming took place on Saturday in my home. The only actors needed to be the main character Neil, and my real mother who is playing his mother in the film opening. There is a pretty continuous stream of dialogue between the two characters which only took a little time to nail down after rehearsing with the characters. In order to capture this audio as the camera travels through the house, I had set up two cell phones and used the microphone of the headphones taped to the character's chest to record the audio from both of the characters directly and I had both of the characters clap on camera to sync all of the tracks.

     It also took a couple of days to bring the props over to my house and arrange them throughout my room and the bookshelf in the family room. The longest part was cleaning my room and hiding my stuff to make enough space to clearly see the props. 
     I am downloading the footage to my computer and going over it, to find the clips I can work with. I hopefully have all the shots and clips I need. I do need to capture good sound bites of the mother chopping up vegetables and sounds of the bats and gloves as well as when the ball hits the bat. 

Reflection on the First Day of FIlming.

     The first day of filming was fun, exciting, a little nerve racking, and warm. We thankfully didn't experience any serious issues when filming. Finding an open field was very easy, but one situation did present itself within just hours of filming time. Extra after extra who said they could participate started dropping like flies. However, when it came time to filming, I only had 4 extras other than the main character, and I had someone just take a few pictures of me filming too. 

     When it came time to filming, I was able to use my good friend Tomas' DJI Ronin which is a very fancy stabilizer for a DSLR camera. It is a little heavy but totally worth it for the smooth quality of the shots.  

     Filming took about an hour an a half long, after getting everyone settled from wanting to throw around the baseballs for fun. I also went through everyone's role which I can now just sort of understanding the pressure of a director or choreographer when putting together a full-scale production. 

     In tomorrow's posting, I will discuss the experience when filming the first long scene of my film opening which took place in my house. 

  

Tomorrow is filming day and I was gathering together the last of the necessary props. I purchased a styrofoam ball to pain and look like a real baseball in order to hopefully get some close-up shots of the impact of the ball. Also, tomorrow morning I am going to Party City to look for "scarring Make-up" to have some visual effects with a wound. I also had some downtime to play with three of the lenses I own to look at which I think would work best for the first half of the opening, inside the home and room of the main character. I think I like the look of the 18-55mm lens as opposed to the 50 mm lens. It offers a wider view which is better because I can always get closer to the subject but I am limited in space to get a wide enough view on the 50 mm. I am now just finalizing my thoughts and ideas for the baseball scene that I will be filming TOMORROW! I'm equally excited and nervous as of right now. 

Step By Step

     Last night I picked up the last (at least I think) of the props that I will be using in the room of the main character in the first half of the opening sequence. Last night and this morning I was also searching through Youtube Audio Library looking for more quiet and ambient songs that I can use behind the dialogue.  I found some baseball cards in a closet in my dad's house, to lay across the desk in the room and across the room, and also some decorative baseballs. I also will place cameras and other objects so they are present in the shot to show other traits and hobbies of the main character. I also made sure to have enough baseballs to use while filming so I won't have to chase after each ball following each shot.
     I plan to incorporate more happy music while the friends are playing baseball. After halfway through this second scene, I plan to slowly introduce a rising heart rate sound effect over the happy music, that slowly becomes louder leading up to the suspenseful tension release of the main character being struck. The happy music playing will stop to reveal only the heartbeat to represent that the main character's injuries are serious. Much of today I have also been cleaning my room to make space for all of the props and so they will be easily insight when it is time to film. T-2 days until filming; I can't wait!

Movie Title, Filming Date, and More

So, this upcoming week I am planning on finally filming. Tentitevilly I will be filming on Thursday (In 4 Days!) I'm very excited and a little nervous. Tomorrow I am gathering together all of my props, and organizing them and starting to set them up. After juggling through my friends' schedules, we are hopefully filming Thursday.  As of now after the main character, I have 3 for sure extras and HOPEFULLY a few more.
The theme of "Life throwing you a curveball" has really resonated with me over the past day, and I just think that the name "Curveball" is a fitting title for my film. While filming I plan to incorporate bright lighting hopefully if the weather permits. This should keep a lighter mood at the beginning of this scene and will only get slightly darker after the main character is struck with the baseball. I am still also slowly searching for ambient music to match the tone I am looking for.
Thursday this week is an early release day from school so I will have even more time to shoot during the day, and there is no school the following Friday, so if I need that will be my back-up filming day.

When Life Throws You a Curve Ball...

     I was talking to my dad about my story and he had brought up a very thoughtful insight to the story; How does someone react in response to life throwing them a curve ball. This phrase ultimately means that someone is faced with an unexpected disturbance or challenge. This concept can be used across many scenarios of life and for all people. In the case of my film opening, this concept is both metaphorical and literal. 

The main character's best friend is the one who is up to bat while he is on second behind the pitcher, obstructing his view...The symbol used by baseball players for a curveball is two fingers, similar to this: 

I plan to have a shot or two incorporating this symbol to hint towards this theme in the story of the film...The pitcher wants to throw a curve ball and the main character, standing behind the pitcher does not see the sign, where the batter hits the ball beaming straight for the main character just in view of the batter. The main character and his best friend who accidentally hits him with the baseball must overcome unexpected challenges from this figurative and literal curveball. 

(I am still trying to work out a good day to film between all of my actors. Tonight, I am going to be an extra in my friend's film opening, and hopefully, I will also use him as an extra in mine. )

Curveball Symbol Photo: cfarnsworth2015, ~. “Two Fingers Is the Sign for a Curveball...” (Wvncc) Academic Support Center, 21 Sept. 2016, wvnccasc.com/2016/09/21/two-fingers-is-the-sign-for-a-curveball/.

Conventions

     There are some common conventions I plan to embrace and challenge surrounding the characters as well as theme and genre. Dramatic films are focused on serious subjects and possible real-life situations. The conflict or situation within my film is common and very possible, without being able to intervene. A baseball is hit by the main characters close friend and is unseen and hits the main character causing him to collapse around his friends. Other conventions of dramas are to evoke emotion within the audience, and I hope to achieve this by showing a lot of character development in the beginning so that the audience can relate to the character and sees the character as a very nice, caring, and loving person. This also sets up a common convention of the characters must go on a “journey” which would in the case of this story, be the recovery of the main character.

     Many teenager character conventions revolve around cliques and groups such as distinguishing the jocks, the nerds, stoners, cheerleaders, etc. Or the themes regarding “teen issues” like peer pressure, being an outcast, or depression are common in teen-focused films. I plan to stay away from conformities of these conventions, my story doesn’t have a need for distinguished groups like nerds or jocks, they are just a group of friends having fun playing baseball like they always do so anyone can relate to them. I also want to focus on more serious issues than the petty “teen issues” often found. The conflict is the sudden injury to the main character, and the whole story of the film being the focus on his recovery delves into deeper concepts such as more serious personal struggles or familiar issues that arise from the stress and struggles. The characters in similar types of films such as “The Goonies”, represents teens as very close in a bond and friendship which is a mood I hope to convey. 

The Goonies Kids Photo: Rothman, Michael. “'The Goonies' Turns 30: Where Are They Now?” ABC News, ABC News Network, 7 June 2015, abcnews.go.com/Entertainment/goonies-turns-30-now/story?id=31534000. 

     I am still searching for posters and other props to use in the room of the main character. I have searched through local arts and crafts stores, as well as Walmart and only came up with a few new props. I have found a couple of posters to add to what I currently have around my house, and I am still planning on going to Target or through the mall to look for other props.
   
     I was thinking to film this weekend of the 15-17, however, most of the actors I would be needed may be busy and so I will possibly need to change my shooting date to that Sunday the 17thh, and or the following few days. I myself will be helping my friend shoot his film opening on that Saturday, he has a different teacher than myself, and we have been good friends for a while. Hopefully, I will have 6-8 of my friends be able to act in the film opening, but the majority of the focus is on the main character, and maybe one or two other characters.

   I'm pretty excited to start filming, but only after I have all of my props together, another thought I had was to film the opening nonchronologically. For the first half of the film opening, it is just the main character and his mother, so it is much easier to film that whenever, but I need to give all of my hopeful actors enough time for a heads up so they can all be ready to film. Most or all of the props I still need to find would be used in the first half anyways so I may film this part after the outdoor scene playing baseball.

     I have finished a pretty basic and conceptual storyboard. It took me a day or two as I have been pretty busy helping out around with family this weekend. I think this will give myself and the characters a little map to follow when filming to make it go as smoothly as possible. 

     Most of this first page will be pretty accurate, while the second page I mainly just put the most important things to cover in the second half of the film opening. There will be much fast editing and fast pacing in the second half. 

     My next task after completing a simple storyboard will be to finish gathering information on props and gathering those said props to start filming! There are still different ideas I am struggling with deciding on during the film opening, but they don't seem like significant decisions. 

     I am currently in the works of slowly drawing together a storyboard. I should have it completed by tomorrow where I will post it on here.
     I just recently remembered that my friend who would be playing the main character will be gone during Spring Break so I will have to work around him while still giving myself enough time on the tail end of the project to finish, by filming the week prior to Spring Break.
     A type of look that I am going for in the 3 or 4 kids is similar to the look and clothing of the children in the films The Sandlot, and The Benchwarmers. It seems like a pretty common appearance in many baseball oriented films with kids present. The clothing should not be of any issue to find or put together. Toward the end of the film opening, the main character will get stuck with a baseball and is very injured. I am thinking of having the ball hit the character in the head as of now. One of my close friends is very handy with make-up visual effects so hopefully, I will be able to use some of her expertise in making visual effects to make the film opening more believable and enticing.

The Benchwarmers photo: https://thebenchwarmersstudy.weebly.com/blog

The Sandlot Photo: https://espn1530.iheart.com/content/2017-10-20-25-years-later-heres-what-the-kids-from-the-sandlot-look-like-now/?load_more=eyJzbHVnIjogIndja3ktYW0iLCAiYmxvY2tfaWQiOiAiYWYxNkUiLCAiY29uc3VtZWQiOiB7IjAiOiAzOTcyfSwgInBhdGgiOiAiL2NvbnRlbnQvMjAxNy0xMC0yMC0yNS15ZWFycy1sYXRlci1oZXJlcy13aGF0LXRoZS1raWRzLWZyb20tdGhlLXNhbmRsb3QtbG9vay1saWtlLW5vdy8ifQ==

     I must begin to type up or at least fully put into words, my image for the film opening. I will be typing up a script as well as drawing a storyboard (although I am not the best drawer) in the coming day or two. My personal deadline for this is Sunday night. I have previously used the online script writing service, Celtx. 

     After growing to understand the software, I found it very easy to use especially since it has much of the correct formatting used to assemble scripts. Such as the scene heading, characters names, scene direction, and dialogue. 
In order to create a storyboard more neatly, I will just be printing out an outline of the layout.








     I am still searching for music like I had mentioned in my previous post, and I have however come across a few music choices while searching for a more light, ambient tone. This will be playing for the first half I believe and I will need to find another song for the more active second half of the film opening. I have primarily looked and found the songs on Youtube's Audio Library Another idea I had come across was to have a very long anticipation for the sort of climax of the film opening; using a snare drum, at the beginning of the second half as it will only drum so slowly that is is barely noticeable and slowly increases speed and tempo until the main character is struck with the baseball. Release all the built-up tension, I do still need to find music to accompany this into the final shot of the film opening. 

Celtx Photo: https://www.celtx.com/index.html 
Script Outline Photo: https://screencraft.org/2015/05/07/elements-of-screenplay-formatting/
Storyboard Layout Photo: https://boords.com/storyboard-template

In Search For Music

     In the search for music... I have a few sources in mind that have copyright free music. I have previously used the websites Bensound, as well as InCompetech, and I have only looked at the different music and sound effects provided in Killer Tracks. 

     A few of my friends in my class, as well as our instructor, have recommended another service, Youtube's Creator Audio Library. Just searching on the website for a few hours, I defiantly have found more unique songs and specific sound effects that aren't really offered on Bensound, or InCompetech. 

     I am able to search for specific types of sound effects such as if I search "Baseball" under sound effects, it will give me all available sound effects associated with baseballs, such as sound effects of a baseball bat as well as the gloves and balls. I am also able to look up generic outdoor, summer, ambient sound effects. 

     When searching for the right music I want to find something with a filling, ambient tone, because I don't think I am looking for any real silence in my film opening so there will be sound to cover the whole production. I also want the music to be a neutral tone, not sad and not overly joyful or distracting either. Youtube's Creator Audio Library gives me the ability to search for tracks and songs that are within my timeframe for the film opening on 2 minutes. The home page is constantly updated and new tracks are always added for anything you could think of from bowling sound effects to a cartoon 'face stretch' effect. Within searching for the right music overlay, there are multiple different filters to search form to make finding the right music easier by eliminating the obvious types of music I want to gear away from. 

Audio Websites:
https://www.bensound.com/ 
https://incompetech.com/music/royalty-free/ 
https://www.youtube.com/audiolibrary/music
https://www.killertracks.com/

Stumbled Upon Props

     This past weekend I spent at my father's house which is currently in the process of being packed up as we are planning to move in a few weeks. I did, however, yesterday, stumble upon some of the classic baseball gloves, and bats, and other memorabilia.

     All of this was unboxed and I know that my dad and older brother both cumulatively must have thousands of baseball cards, so I should be able to use those as well for props in the first half of the film opening, in the main character's room.

     I still now need to find some more of the baseball mitts and baseballs themselves that are most likely packed in boxes right now, ready to be moved. I also need to look further into posters of baseball players or other more generic posters. I may also need to consider finding a 'plush' baseball to be used when the main character is hit to make the shots appear more believable. I will start to look on Amazon so I could possibly 'knock out two birds with one stone,' by purchasing posters and the baseball prop at the same time. I need to keep in mind the size and make sure it is as close to a replica as it can to be most believable.

I Love Group Meetings

     Today in class we gathered in groups to discuss all of our different projects and gave each other helpful critiques and suggestions. Some of my other classmates expressed some concerns in their projects such as solidifying a storyline for those who are a film opening or creating an idea for the publication of a magazine. Another common issue I noticed was like myself, other students are primarily focusing on looking for the right props to incorporate and where to find them, other than Amazon or looking into making my own.

     The other students liked my story and the aspects of focusing on character development through visuals. One suggestion that one of the group mates had mentioned was to look into another local park to shoot the outdoor baseball scene, at Country Isles Park/ Heron Park. The field has a more familiar and local feel and look to it with homes visible behind and around the field. The field seems more worn in and used than the well kept Regional Community Park, which may fit better as the characters would look like they grew up there.

     I was able to contribute a lot in offering suggestions toward storylines of people who were unsure of their plot. In the group discussions, I also saw that other people were starting to worry whether or not their film opening would resemble more of a trailer than an opening to a film. I really enjoyed these group discussions cause I was able to contribute helpful insight for other groups and I received effective feedback and suggestions to progress forward in my film opening.

So my film opening will consist of two locations, the home of the main character at the beginning, and a baseball field during the second half. For the house scene, I will most likely be using my own home, making it very tidy and neat. I need to now consider props to fill the space; My father had an old collection of baseball mitts that I will be able to use to decorate the room of the main character and possibly the home. I will also need to find different baseball photos and posters to hang up around the bedroom of the main character. I already own a few baseball bats, mitts, and balls for all the characters to use later on the field. There will be other props to embrace the theme and tone of the film opening as well as hints as to aspects of the main character.


I am thinking to look on amazon.com for some baseball posters or look to do some research on the price to print my own at a Kinkos. I am looking for pretty generic posters but I am looking for one sort of poster, in particular, one of Barry Bonds, with his name on the poster similar to this:




On the field, the characters will be wearing generic athletic clothing. The location I am planning on using for the baseball field is Regional Community Park in my nearby area. The fields are usually kept and are pretty open during the weekdays right after school, but not after 6 or so, when the little league games start. The park has 8 baseball fields so finding an open one should not be an issue. I think the next part of this project I should begin to consider is to look long and hard for the right music and suspense tones, as well as creating a visual guideline in the form of a storyboard.






Barry Bonds Poster: “1993 Barry Bonds Poster.” Etsy, www.etsy.com/listing/629791308/1993-barry-bonds-poster.

Baseball fan room Photo: “Boys' Room Baseball Art.” KidSpace Stuff, 16 July 2013, www.kidspacestuff.com/blog/2013/07/boys-room-baseball-art/.

My Story's Plot (As of now)

I have been contemplating the idea for the opening of the past few days and especially today. I am sort of drawn between two story options, but I am going to go with my gut on this one.


So the premise of the story is that a teenage roughly 16/17 years old. Who lives with his mother, as of now I don't think I will include a father character. The main character let’s say his name is “Barry” because I know my main actor will love that name, and a famous baseball player shares the name, Barry Bonds. The beginning of the opening will start with a long single take, to establish character development between the mother and sone and just the “Barry”. The shot will be a dolly shot scanning through the home and then the room of the main character.


Much like how when E.T. is brought into the room full of hints toward the characters, time, theme, and directors favorite things. The camera and viewers will slowly walk through the house and room to gain an understanding of the character and will hint towards later significant items or references. The main character is in his room and gathers his things to play baseball with his friends as he tells his moms he going out and the usual “of course ill be safe, I play baseball all the time”.


I have thought out a good amount of specific shots I want to achieve. My good friend Tomas has a gimble to attach a DSLR which is what I was planning to use to record. We often work together on many projects so hopefully, he will let me borrow his gimble to get very smooth and fluid shots.



Later within the story, the main character goes out to a baseball field and plays with his friends roughly 4 or 5 others and they are just playing a scrimmage game of baseball. The main character is constantly cheering on all his other friends from both teams after he has hit and made it to second base. This will be intercut with faster editing cuts and a suspenseful rising tension sound effect that builds for a long time until the tension break of a loud pop from the baseball hitting the bat and then beaming straight for the main character’s head where he is hit and then collapses.



All of his friends gather around him and someone grabs his phone from his pocket to call his mom and the police and the last shot is of his mother answering the phone and driving off toward the baseball field. Where the title will then appear which I still must come up with.

Aspects to Include

     Although the entire story has not crossed my mind yet, I do want to create a more serious drama that can be enjoyed especially by a younger adult audience. Some of my favorite films of all time take a thoughtful theme that all people experience in life and focus the film’s plot on that theme. The film “The Terminal” Starring Tom Hanks focuses on the theme of overcoming large obstacles and adapting to new situations. He is stuck and not allowed to leave JFK Airport in New York after his country started a war while he was in the air. He learns to be grateful for what he has and quickly learns to adapt to make it by. Within my film and film opening, I want to focus on a similar theme to this, as really anybody is able to relate to a broad theme of overcoming a large obstacle in your path.

     My main character and most of the characters will be teenagers who are very close to each other and great friends. The story mainly focuses on one of the boys who, at the beginning through character development (which I will delve into later), creates a fast relationship with viewers as being a nice, sweet, neat, and caring young boy who only aspires for great things. I love the film “The Sandlot”, I grew up watching that probably dozens of times a year and I always aspired to have or create a friendship that they children had, or also in the film “The Goonies”. The main character in the film is an avid baseball fan and close with his mother and father much like myself. I really want the viewers to establish a relationship and connection with the main character.



     My overall planning schedule for this project over the next six or so weeks is to first establish a script, actors and chose all my equipment. Next, I will create a storyboard, and gather props and scout locations. Following that, roughly two weeks from now I will hopefully begin filming hopefully within 2 days as long as weather permits, and I will also try to gather foley sounds to further attract the viewers and make them feel as though they are part of the film. After filming I will be editing, and I love to edit anything and hopefully, I will be using Adobe Premiere CS6, which is great editing software that I use often in my television production class. I hope to be done editing and done completely done with the film opening, by April 1. I will soon go fully in depth as to what the full story will be within a few days.


"The Terminal" Poster: The Terminal Score. (n.d.). Retrieved February 24, 2019, from https://www.amazon.com/Terminal-Score-John-Williams/dp/B00029RSSQ

"The Sandlot" Poster: Schedeen, J. (2018, March 21). 14 Things You Never Knew About 'The Sandlot'. Retrieved February 24, 2019, from https://www.moviefone.com/2018/04/05/the-sandlot-movie-trivia/

Where to Start?

     Well, now I am really going full force with this project. I have been thinking of different ideas but I haven't definitely chosen one. It is different and new to have such freedom when it comes to this project and our methods, but I am very excited and motivated. Although I haven't come up with my idea yet for the film opening I am sure of a pretty sure of a few other elements to use within the film opening.

     One thing that stuck out to me during our lesson on film openings was the importance of the very first shot in the opening, as it is the first thing that viewers see and they will make quick assumptions to the development of the story. The best first shots of a film, in my opinion, are those that are memorable long after seeing the movie, such as in “2001: A Space Odyssey”, and “La La Land”. Both film openings reveal little about the main character but reveal so much about the plot of the film as well as tone and mood. 2001: A Space Odyssey opening shot was slow paced, and showed the sun rising over the earth representing life in the vast dark outer space, which pretty much is the basis for the plot of the film. I want my very first shot specifically to be the most memorable and let it give details to the plot if the film.

     I decided to look for some research toward other common structures of film openings and one technique that caught my eye was to have a “mini-movie” as part of the opening for the film. Similar to “Indiana Jones and the Raiders of the Lost Ark”, the opening to the film is similar to a mini-film with an exposition, rising action, climax, falling action, and resolution. When the viewer watches Indiana Jones be very adventurous, bold and smart they understand a lot of the character and the mood as well as the theme and tone of the whole film. It is also a great way to capture the audience's attention right away and keep them hooked. However, with the 2 minute limit for my film opening, I am contemplating whether this structure is plausible or not.



This was the website I used to research about the different structures of film openings: “5 Hacks for Writing a Killer Opening Scene.” ScreenwritingU Magazine, 29 Apr. 2018, https://www.screenwritingumagazine.com/2018/02/28/5-hacks-writing-killer-opening-scene/

This video was very informative and focused specifically on the importance of the very first shot in the opening sequence: Now You See It. “Opening Shots Tell Us Everything.” YouTube, YouTube, 31 July 2015, www.youtube.com/watch?v=CZhFtd1QZWc

Where I found a photo of the opening sequence of the film, “2001: A Space Odyssey”: Con, I. (2010, September 22). 2001 A Space Odyssey Opening in 1080 HD. Retrieved from https://www.youtube.com/watch?v=e-QFj59PON4

This is where I found the visual for a film plot structure: Clever Prototypes, LLC. “Plot of a Story | Plot Diagram Template | Narrative Story Arc.” Storyboard That, Storyboard That, www.storyboardthat.com/articles/e/plot-diagram

Reflection On Music Marketing Campaign

     The music marketing project that I completed with my classmates consisted of gathering as much information as I could, and use that to focus on common practices used by companies and bands to market and distribute their productions. Primarily the center of attention was placed on Genre and target audiences and adapting to consumers the best way possible. The majority of my research consisted of studying the platforms and techniques used by other artists of the same genre. Conducting research on established artists, helped me to understand what techniques and tactics have worked well and those that have not worked out in order to properly market and distribute a new and upcoming band.

     My group's marketing creations and examples consisted of working with consumer product companies to create advertisements with popular companies such as Apple or Dunkin Donuts who consumers interact with their products and advertisements near daily. After completing this project, I have walked away learning that I must show much more reasoning behind my decision making, as well as finding more of a concrete step by step plan rather than overall goals to achieve in the marketing plan. I also noticed that like many of my peer’s projects, it lacked creativity and innovation. I believe I have a better understanding of ways to make a presentation more engaging as well as an understanding of how to acquire the correct information to formally make my point.



https://docs.google.com/presentation/d/1QO3BUXdp6rgkyEGnKKTTHLXyG80LSCtjHpDkEh5Hht4/edit?usp=sharing